Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
11/30 characters used.
Uses the 30 characters
25/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Count Steps, Track Walks/Runs”
Has a subtitle
“Step Counter & GPS Walking”
29/30 characters used.
Uses the 30 characters
26/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 152 characters.
Opens with a tight hook
First paragraph is 122 characters.
3,117 characters.
Enough substance
3,735 characters.
0 bullet lines, 16 paragraph breaks.
Easy to scan
40 bullet lines, 8 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
9/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.79 average.
Rating of 4.5 or higher
4.78 average.
182,880 ratings.
Enough ratings to be trusted
102,021 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 11 days ago.
Updated recently
Last update 14 days ago.
Generic notes: “This update includes minor bug fixes.”
Release notes say something
873 characters of release notes.
12 languages.
Localised listing
10 languages.
123 MB.
Reasonable download size
28 MB.