Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
OpenTable for Restaurants
MarginEdgeOpenTable for Restaurants
Restaurant Management Solution
Only OpenTable for Rest
Both fight for
No overlap. These two are not chasing the same searches.
Only MarginEdge
25/30 characters used.
Uses the 30 characters
10/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Restaurant Management Solution”
Has a subtitle
Could not read the store page.
30/30 characters used.
Uses the 30 characters
Could not read the store page.
Repeats title words: “restaurant”.
Adds new keywords
Could not read the store page.
First paragraph is 159 characters.
Opens with a tight hook
First paragraph is 109 characters.
784 characters.
Enough substance
357 characters.
0 bullet lines, 4 paragraph breaks.
Easy to scan
5 bullet lines, 0 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
3/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
2 iPad screenshots.
iPad screenshots
7 iPad screenshots.
3.98 average.
Rating of 4.5 or higher
4.89 average.
417 ratings.
Enough ratings to be trusted
560 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 5 days ago.
Updated recently
Last update 5 days ago.
Generic notes: “Check out what's new in the latest version of OpenTable for Restaurant…”
Release notes say something
233 characters of release notes.
12 languages.
Localised listing
1 language.
105 MB.
Reasonable download size
126 MB.