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Two listings. One rope.

Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.

NCCN Guidelines®
SIMPL
+177 m ahead
NCCN Guidelines® icon

NCCN Guidelines®

Clinical Guidelines

4,778m54/100 · Base Camp
Full audit →
SIMPL icon

SIMPL

Medical

4,601m52/100 · Base Camp
Full audit →
Section by section
65
◀ Title
29
74
Subtitle ▶
79
63
◀ Description
45
72
◀ Screenshots
64
14
Ratings ▶
33
34
Freshness ▶
76
44
Reach
44
The numbers
3.58Rating4.06
24Ratings16
4Screenshots6
6 mo agoLast update4 days ago
0Languages1
118 MBSize37 MB
Keywords in title + subtitle

Only NCCN Guidelines®

Both fight for

No overlap. These two are not chasing the same searches.

Only SIMPL

Check by check
Improve

16/30 characters used.

Title
Uses the 30 characters
Fix

5/30 characters used.

Improve

Title is the name alone.

Title
Carries a keyword, not only a brand
Fix

Title is the name alone.

Good

No filler words.

Title
No wasted words
Good

No filler words.

Good

“Clinical Guidelines”

Subtitle
Has a subtitle
Good

“Medical”

Improve

19/30 characters used.

Subtitle
Uses the 30 characters
Fix

7/30 characters used.

Improve

Repeats title words: “guidelines”.

Subtitle
Adds new keywords
Good

No words repeated from the title.

Fix

First paragraph is 416 characters.

Description
Opens with a tight hook
Good

First paragraph is 205 characters.

Good

2,674 characters.

Description
Enough substance
Fix

205 characters.

Improve

0 bullet lines, 5 paragraph breaks.

Description
Easy to scan
Fix

0 bullet lines, 0 paragraph breaks.

Good

Mentions users, ratings, press or awards.

Description
Shows social proof
Fix

No user counts, press or awards mentioned.

Improve

4/10 iPhone screenshots.

Screenshots
Fills the 10 screenshot slots
Improve

6/10 iPhone screenshots.

Good

First screenshots are portrait.

Screenshots
Portrait panels up front
Good

First screenshots are portrait.

Good

4 iPad screenshots.

Screenshots
iPad screenshots
Fix

0 iPad screenshots.

Fix

3.58 average.

Ratings
Rating of 4.5 or higher
Fix

4.06 average.

Fix

24 ratings.

Ratings
Enough ratings to be trusted
Fix

16 ratings.

No data

No recent written reviews available.

Ratings
Recent reviews are positive
No data

No recent written reviews available.

Fix

Last update 166 days ago.

Freshness
Updated recently
Good

Last update 4 days ago.

Fix

Generic notes: “Clinical Guidelines Now include interactive Navigator”

Freshness
Release notes say something
Fix

Generic notes: “Improvements to the assessment feedback experience.”

Fix

0 languages.

Reach
Localised listing
Fix

1 language.

Good

118 MB.

Reach
Reasonable download size
Good

37 MB.