Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
vChannel
iMovie8/30 characters used.
Uses the 30 characters
6/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Entertainment”
Has a subtitle
“Turn videos into movie magic”
13/30 characters used.
Uses the 30 characters
28/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 163 characters.
Opens with a tight hook
First paragraph is 149 characters.
163 characters.
Enough substance
3,303 characters.
0 bullet lines, 0 paragraph breaks.
Easy to scan
32 bullet lines, 9 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
2/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
2 iPad screenshots.
iPad screenshots
8 iPad screenshots.
3.17 average.
Rating of 4.5 or higher
4.42 average.
234 ratings.
Enough ratings to be trusted
314,023 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 678 days ago.
Updated recently
Last update 655 days ago.
Generic notes: “Fix issues”
Release notes say something
89 characters of release notes.
1 language.
Localised listing
33 languages.
32 MB.
Reasonable download size
660 MB.