Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
inRoute - Intelligent Routing
Route Planner & Road Trip GPS
24/30 characters used.
Uses the 30 characters
29/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Intelligent Routing”.
No filler words.
No wasted words
No filler words.
“Easily plan your road trips”
Has a subtitle
“Route Planner & Road Trip GPS”
27/30 characters used.
Uses the 30 characters
29/30 characters used.
Repeats title words: “road”, “trips”.
Adds new keywords
No words repeated from the title.
First paragraph is 194 characters.
Opens with a tight hook
First paragraph is 208 characters.
718 characters.
Enough substance
3,098 characters.
0 bullet lines, 5 paragraph breaks.
Easy to scan
23 bullet lines, 7 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
10 iPad screenshots.
iPad screenshots
7 iPad screenshots.
4.11 average.
Rating of 4.5 or higher
4.64 average.
2,645 ratings.
Enough ratings to be trusted
10,714 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 591 days ago.
Updated recently
Last update 2 days ago.
221 characters of release notes.
Release notes say something
Generic notes: “Compatibility updates for upcoming versions of iOS”
1 language.
Localised listing
4 languages.
7 MB.
Reasonable download size
91 MB.