Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
FamilySearch Tree
Find a Grave17/30 characters used.
Uses the 30 characters
12/30 characters used.
Title is the name alone, which is fine at this brand size.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Trace ancestors and heritage”
Has a subtitle
“Reference”
28/30 characters used.
Uses the 30 characters
9/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 337 characters.
Opens with a tight hook
First paragraph is 119 characters.
3,038 characters.
Enough substance
1,041 characters.
0 bullet lines, 8 paragraph breaks.
Easy to scan
0 bullet lines, 3 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.83 average.
Rating of 4.5 or higher
4.64 average.
502,817 ratings.
Enough ratings to be trusted
3,608 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 0 days ago.
Updated recently
Last update 10 days ago.
Generic notes: “Improved stability and fixed bugs”
Release notes say something
Generic notes: “- UI improvements - iOS 27 fixes - Other bug fixes”
47 languages.
Localised listing
13 languages.
207 MB.
Reasonable download size
29 MB.