Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Espresso: World news in a shot
Quick daily news reporting
30/30 characters used.
Uses the 30 characters
8/30 characters used.
Keyword part: “World news in a shot”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Quick daily news reporting”
Has a subtitle
“Essential California News”
26/30 characters used.
Uses the 30 characters
25/30 characters used.
Repeats title words: “news”.
Adds new keywords
No words repeated from the title.
First paragraph is 208 characters.
Opens with a tight hook
First paragraph is 84 characters.
1,537 characters.
Enough substance
3,490 characters.
29 bullet lines, 5 paragraph breaks.
Easy to scan
18 bullet lines, 10 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
8 iPad screenshots.
iPad screenshots
4 iPad screenshots.
4.85 average.
Rating of 4.5 or higher
4.59 average.
17,138 ratings.
Enough ratings to be trusted
19,567 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 170 days ago.
Updated recently
Last update 1 days ago.
108 characters of release notes.
Release notes say something
Generic notes: “Enhancements to stability, usability, and performance.”
1 language.
Localised listing
1 language.
57 MB.
Reasonable download size
37 MB.