Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
ADESA Marketplace
CarMax AuctionsOnly ADESA Marketplace
Both fight for
No overlap. These two are not chasing the same searches.
17/30 characters used.
Uses the 30 characters
15/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
Could not read the store page.
Could not read the store page.
Uses the 30 characters
Could not read the store page.
Could not read the store page.
Adds new keywords
Could not read the store page.
First paragraph is 134 characters.
Opens with a tight hook
First paragraph is 191 characters.
858 characters.
Enough substance
420 characters.
10 bullet lines, 0 paragraph breaks.
Easy to scan
4 bullet lines, 2 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.61 average.
Rating of 4.5 or higher
1.80 average.
3,232 ratings.
Enough ratings to be trusted
5 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 174 days ago.
Updated recently
Last update 241 days ago.
163 characters of release notes.
Release notes say something
Generic notes: “Responsiveness and audio improvements.”
1 language.
Localised listing
1 language.
38 MB.
Reasonable download size
1 MB.