Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
SimCity BuildIt
Designer City15/30 characters used.
Uses the 30 characters
13/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
“City building game”
Could not read the store page.
Uses the 30 characters
18/30 characters used.
Could not read the store page.
Adds new keywords
Repeats title words: “city”.
First paragraph is 161 characters.
Opens with a tight hook
First paragraph is 268 characters.
3,941 characters.
Enough substance
1,920 characters.
0 bullet lines, 9 paragraph breaks.
Easy to scan
3 bullet lines, 18 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
8 iPad screenshots.
4.12 average.
Rating of 4.5 or higher
4.85 average.
86,561 ratings.
Enough ratings to be trusted
8,079 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 15 days ago.
Updated recently
Last update 71 days ago.
478 characters of release notes.
Release notes say something
266 characters of release notes.
18 languages.
Localised listing
11 languages.
345 MB.
Reasonable download size
223 MB.