Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
OnSkin: Beauty Product Scanner
Cosmetic Ingredient Checker
28/30 characters used.
Uses the 30 characters
30/30 characters used.
Keyword part: “Ingredient Scanner”.
Carries a keyword, not only a brand
Keyword part: “Beauty Product Scanner”.
No filler words.
No wasted words
No filler words.
“Discover allergy-safe products”
Has a subtitle
“Cosmetic Ingredient Checker”
30/30 characters used.
Uses the 30 characters
27/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 51 characters.
Opens with a tight hook
First paragraph is 157 characters.
3,954 characters.
Enough substance
3,994 characters.
9 bullet lines, 18 paragraph breaks.
Easy to scan
7 bullet lines, 16 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
Mentions users, ratings, press or awards.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
10 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.58 average.
Rating of 4.5 or higher
4.69 average.
1,881 ratings.
Enough ratings to be trusted
33,316 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 11 days ago.
Updated recently
Last update 65 days ago.
Generic notes: “UI improvements and Fixes”
Release notes say something
227 characters of release notes.
1 language.
Localised listing
4 languages.
121 MB.
Reasonable download size
115 MB.