Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
CGTN
People's Daily4/30 characters used.
Uses the 30 characters
14/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“China Global TV Network”
Has a subtitle
“Read China, right here.”
23/30 characters used.
Uses the 30 characters
23/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 313 characters.
Opens with a tight hook
First paragraph is 180 characters.
1,486 characters.
Enough substance
401 characters.
9 bullet lines, 3 paragraph breaks.
Easy to scan
0 bullet lines, 0 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
9/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.35 average.
Rating of 4.5 or higher
4.73 average.
395 ratings.
Enough ratings to be trusted
37 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 24 days ago.
Updated recently
Last update 57 days ago.
Generic notes: “This version has general bug fixes and improvements.”
Release notes say something
212 characters of release notes.
5 languages.
Localised listing
1 language.
137 MB.
Reasonable download size
147 MB.