Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Konexus
Quip - Docs, Chat, Sheets7/30 characters used.
Uses the 30 characters
25/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Docs, Chat, Sheets”.
No filler words.
No wasted words
No filler words.
“Stay Informed, Stay Safe”
Has a subtitle
“Productivity”
24/30 characters used.
Uses the 30 characters
12/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 97 characters.
Opens with a tight hook
First paragraph is 327 characters.
1,056 characters.
Enough substance
1,656 characters.
5 bullet lines, 5 paragraph breaks.
Easy to scan
0 bullet lines, 6 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
3 iPad screenshots.
iPad screenshots
4 iPad screenshots.
2.57 average.
Rating of 4.5 or higher
4.71 average.
14 ratings.
Enough ratings to be trusted
25,705 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 39 days ago.
Updated recently
Last update 60 days ago.
Generic notes: “Bug fixes and performance improvements.”
Release notes say something
286 characters of release notes.
17 languages.
Localised listing
12 languages.
62 MB.
Reasonable download size
65 MB.