Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Caviar - Order Food Delivery
Just Eat: Food and ShopsJust Eat: Food and Shops
Order food & groceries online
28/30 characters used.
Uses the 30 characters
24/30 characters used.
Keyword part: “Order Food Delivery”.
Carries a keyword, not only a brand
Keyword part: “Food and Shops”.
No filler words.
No wasted words
No filler words.
“Local Restaurants & Takeout”
Has a subtitle
“Order food & groceries online”
27/30 characters used.
Uses the 30 characters
29/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “food”.
First paragraph is 164 characters.
Opens with a tight hook
First paragraph is 262 characters.
1,305 characters.
Enough substance
3,225 characters.
0 bullet lines, 7 paragraph breaks.
Easy to scan
20 bullet lines, 7 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
7 iPad screenshots.
4.77 average.
Rating of 4.5 or higher
4.74 average.
171,218 ratings.
Enough ratings to be trusted
9,830 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 5 days ago.
Updated recently
Last update 4 days ago.
Generic notes: “Minor updates and performance improvements”
Release notes say something
Generic notes: “We've done some tasty bug fixes and improvements to the app to make yo…”
3 languages.
Localised listing
11 languages.
584 MB.
Reasonable download size
311 MB.