Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
16/30 characters used.
Uses the 30 characters
15/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Business”
Has a subtitle
“Absence solution for employees”
8/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 167 characters.
Opens with a tight hook
First paragraph is 346 characters.
981 characters.
Enough substance
1,283 characters.
9 bullet lines, 5 paragraph breaks.
Easy to scan
7 bullet lines, 8 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
7 iPad screenshots.
iPad screenshots
4 iPad screenshots.
2.23 average.
Rating of 4.5 or higher
4.64 average.
2,093 ratings.
Enough ratings to be trusted
12,073 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 52 days ago.
Updated recently
Last update 2 days ago.
145 characters of release notes.
Release notes say something
Generic notes: “This update includes performance improvements, bug fixes and enhanceme…”
1 language.
Localised listing
2 languages.
49 MB.
Reasonable download size
27 MB.