Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
VERO
Spill-AppOnly VERO
Both fight for
No overlap. These two are not chasing the same searches.
Only Spill
4/30 characters used.
Uses the 30 characters
9/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “App”.
No filler words.
No wasted words
Contains filler: “app”.
Could not read the store page.
Has a subtitle
“Conversation & Community”
Could not read the store page.
Uses the 30 characters
24/30 characters used.
Could not read the store page.
Adds new keywords
No words repeated from the title.
First paragraph is 31 characters.
Opens with a tight hook
First paragraph is 15 characters.
399 characters.
Enough substance
455 characters.
0 bullet lines, 3 paragraph breaks.
Easy to scan
5 bullet lines, 4 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
7 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.17 average.
Rating of 4.5 or higher
4.55 average.
1,530 ratings.
Enough ratings to be trusted
1,636 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 25 days ago.
Updated recently
Last update 0 days ago.
Generic notes: “Various bug fixes and improvements.”
Release notes say something
Generic notes: “Bug fixes and performance improvements.”
13 languages.
Localised listing
1 language.
391 MB.
Reasonable download size
217 MB.