Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
18/30 characters used.
Uses the 30 characters
8/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Connecting teams through voice”
Has a subtitle
“Seamless Unified Communication”
30/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 110 characters.
Opens with a tight hook
First paragraph is 34 characters.
3,514 characters.
Enough substance
1,213 characters.
6 bullet lines, 17 paragraph breaks.
Easy to scan
20 bullet lines, 5 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.66 average.
Rating of 4.5 or higher
5.00 average.
35 ratings.
Enough ratings to be trusted
2 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 59 days ago.
Updated recently
Last update 515 days ago.
Generic notes: “- Bugfixes, performance, stability improvements.”
Release notes say something
Generic notes: “- Video call improvements”
1 language.
Localised listing
5 languages.
18 MB.
Reasonable download size
64 MB.