Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Melio Business Payments
A simpler way to pay vendors
8/30 characters used.
Uses the 30 characters
23/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Finance”
Has a subtitle
“A simpler way to pay vendors”
7/30 characters used.
Uses the 30 characters
28/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 538 characters.
Opens with a tight hook
First paragraph is 153 characters.
668 characters.
Enough substance
2,193 characters.
0 bullet lines, 1 paragraph breaks.
Easy to scan
12 bullet lines, 17 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.62 average.
Rating of 4.5 or higher
4.62 average.
2,479 ratings.
Enough ratings to be trusted
1,466 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 219 days ago.
Updated recently
Last update 5 days ago.
Generic notes: “Bug fixes and improvements”
Release notes say something
573 characters of release notes.
1 language.
Localised listing
1 language.
85 MB.
Reasonable download size
116 MB.