Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
25/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Step Counter & Tracker”.
No filler words.
No wasted words
No filler words.
“Step Counter & GPS Walking”
Has a subtitle
“Walking pedometer for steps”
26/30 characters used.
Uses the 30 characters
27/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “steps”.
First paragraph is 122 characters.
Opens with a tight hook
First paragraph is 270 characters.
3,735 characters.
Enough substance
3,098 characters.
40 bullet lines, 8 paragraph breaks.
Easy to scan
24 bullet lines, 7 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.78 average.
Rating of 4.5 or higher
4.47 average.
102,021 ratings.
Enough ratings to be trusted
32,664 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 14 days ago.
Updated recently
Last update 189 days ago.
873 characters of release notes.
Release notes say something
194 characters of release notes.
10 languages.
Localised listing
12 languages.
28 MB.
Reasonable download size
60 MB.