Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Joy Wedding Planner & Website
Wedding Planner by WeddingWire29/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
Could not read the store page.
Could not read the store page.
Uses the 30 characters
Could not read the store page.
Could not read the store page.
Adds new keywords
Could not read the store page.
First paragraph is 152 characters.
Opens with a tight hook
First paragraph is 144 characters.
1,341 characters.
Enough substance
1,844 characters.
8 bullet lines, 11 paragraph breaks.
Easy to scan
0 bullet lines, 13 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.80 average.
Rating of 4.5 or higher
4.83 average.
8,712 ratings.
Enough ratings to be trusted
45,889 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 39 days ago.
Updated recently
Last update 52 days ago.
Generic notes: “We tied up a few loose ends (no bouquet tossing required).”
Release notes say something
170 characters of release notes.
6 languages.
Localised listing
5 languages.
121 MB.
Reasonable download size
101 MB.