Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Pure Flix
Hallmark+9/30 characters used.
Uses the 30 characters
9/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Entertainment”
Has a subtitle
“Stream Joy + Earn Rewards”
13/30 characters used.
Uses the 30 characters
25/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 304 characters.
Opens with a tight hook
First paragraph is 521 characters.
640 characters.
Enough substance
1,010 characters.
5 bullet lines, 3 paragraph breaks.
Easy to scan
2 bullet lines, 2 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
4 iPad screenshots.
4.54 average.
Rating of 4.5 or higher
4.23 average.
12,737 ratings.
Enough ratings to be trusted
11,956 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 95 days ago.
Updated recently
Last update 11 days ago.
431 characters of release notes.
Release notes say something
Generic notes: “Bug fixes and performance improvements.”
1 language.
Localised listing
1 language.
116 MB.
Reasonable download size
70 MB.