Keyword Scout
Is this keyword worth the climb?
Demand
Not in App Store autocomplete, which usually means little search traffic.
Difficulty
Top 10 median: 142K ratings
Opportunity
Demand weighed against difficulty
Verdict for “basketball”
Skip it
Hard to rank for and little evidence of demand. Spend the characters elsewhere.
Keyword in title
5/10
of the top results target it directly
Soft targets
1
apps in the top 10 with a weak spot
Avg. rating
4.77
across the top results
Who holds the top 10
1
4
6
8
10
NBA 2K Mobile Basketball Game
★★★★★★★★★★ 1.7M · updated 1 mo ago
in title
2Basketball Stars™: Multiplayer
★★★★★★★★★★ 353K · updated 28 days ago
in title
3Hoop Land
★★★★★★★★★★ 17K · updated 4 mo ago
Basketball Arena - Sports Game
★★★★★★★★★★ 168K · updated 8 days ago
in title
5Dunk City Dynasty
★★★★★★★★★★ 45K · updated 1 mo ago
Mini Basketball
★★★★★★★★★★ 127K · updated 8 mo ago
in title
7NBA 2K26 MyTEAM
★★★★★★★★★★ 35K · updated 21 days ago
Basketball Battle NO WIFI Game
★★★★★★★★★★ 79K · updated 3 mo ago
in title
9Madden NFL 27 Mobile Football
★★★★★★★★★★ 1.3M · updated 2 mo ago
Dunk Hit
★★★★★★★★★★ 157K · updated 2.8 yr ago
soft: not updated in a year
Apple does not publish search volume. Demand is inferred from autocomplete (how few letters it takes before Apple suggests the phrase); difficulty from the rating volume, title targeting and quality of the current top 10. Treat both as estimates for comparing keywords against each other, not as absolute numbers.