Keyword Scout
Is this keyword worth the climb?
Demand
Not in App Store autocomplete, which usually means little search traffic.
Difficulty
Top 10 median: 11K ratings
Opportunity
Demand weighed against difficulty
Verdict for “calc”
Skip it
Hard to rank for and little evidence of demand. Spend the characters elsewhere.
Keyword in title
3/10
of the top results target it directly
Soft targets
4
apps in the top 10 with a weak spot
Avg. rating
4.44
across the top results
Who holds the top 10
1
3
4
6
7
9
Calculator
★★★★★★★★★★ 9.9K · updated 18 days ago
soft: rated 3.0
2Calculator# Hide Photos Videos
★★★★★★★★★★ 29K · updated 2 mo ago
Calculate84
★★★★★★★★★★ 54K · updated 1 mo ago
Calc - Desktop Mate Widgets
★★★★★★★★★★ 41 · updated 16 days ago
in titlesoft: under 500 ratings
5Scientific Calculator Plus 991
★★★★★★★★★★ 12K · updated 3 mo ago
Calculator
★★★★★★★★★★ 147K · updated 3 days ago
Calculator HD (for iPad)
★★★★★★★★★★ 26 · updated 2.6 yr ago
soft: under 500 ratings
8Calculator₊
★★★★★★★★★★ 1.7M · updated 15 days ago
Movie Calc
★★★★★★★★★★ 40 · updated 2 mo ago
in titlesoft: under 500 ratings
10CALC Smart Calculator ±
★★★★★★★★★★ 2.4K · updated 5 days ago
in title
Apple does not publish search volume. Demand is inferred from autocomplete (how few letters it takes before Apple suggests the phrase); difficulty from the rating volume, title targeting and quality of the current top 10. Treat both as estimates for comparing keywords against each other, not as absolute numbers.