Keyword Scout
Is this keyword worth the climb?
Demand
Not in App Store autocomplete, which usually means little search traffic.
Difficulty
Top 10 median: 147K ratings
Opportunity
Demand weighed against difficulty
Verdict for “coach”
Skip it
Hard to rank for and little evidence of demand. Spend the characters elsewhere.
Keyword in title
2/10
of the top results target it directly
Soft targets
2
apps in the top 10 with a weak spot
Avg. rating
4.41
across the top results
Who holds the top 10
1
3
4
5
6
7
10
coach outlet store
★★★★★★★★★★ 38 · updated 4 mo ago
in titlesoft: under 500 ratings
2Macy's: Shop, Save, and Earn
★★★★★★★★★★ 2.4M · updated 2 days ago
Victoria's Secret—Bras & More
★★★★★★★★★★ 157K · updated 15 days ago
Louis Vuitton
★★★★★★★★★★ 5.1K · updated 2 days ago
lululemon
★★★★★★★★★★ 532K · updated 4 days ago
Nordstrom
★★★★★★★★★★ 1.5M · updated 10 days ago
The Coach For Him: Kegel Fit
★★★★★★★★★★ 5.7K · updated 3 days ago
in title
8GUCCI
★★★★★★★★★★ 476 · updated 2 days ago
soft: under 500 ratings
9Target: Shop. Style. Save.
★★★★★★★★★★ 6.9M · updated 3 days ago
Muscle Booster Workout Tracker
★★★★★★★★★★ 138K · updated 10 days ago
Apple does not publish search volume. Demand is inferred from autocomplete (how few letters it takes before Apple suggests the phrase); difficulty from the rating volume, title targeting and quality of the current top 10. Treat both as estimates for comparing keywords against each other, not as absolute numbers.