Keyword Scout
Is this keyword worth the climb?
Demand
Apple suggests it after typing just “dia” (position 4).
Difficulty
Top 10 median: 18K ratings
Opportunity
Demand weighed against difficulty
Verdict for “diary”
Contested
People search for it, but the leaders are established. Target it in the subtitle and win a longer variant first.
Keyword in title
9/10
of the top results target it directly
Soft targets
2
apps in the top 10 with a weak spot
Avg. rating
4.70
across the top results
What people type next · from App Store autocomplete
Who holds the top 10
1
Diary With Password
★★★★★★★★★★ 27K · updated 2 mo ago
in title
2My Diary - Journal with Lock
★★★★★★★★★★ 28K · updated 7 days ago
in title
3Daily Journal: Diary with Lock
★★★★★★★★★★ 5.6K · updated 11 days ago
in title
4My Diary With Lock
★★★★★★★★★★ 1.8K · updated 4 mo ago
in title
5Day One: Daily Journal & Diary
★★★★★★★★★★ 118K · updated 4 days ago
in title
6Notebook - Diary & Journal App
★★★★★★★★★★ 14K · updated 22 days ago
in title
7Secret Diary With Passcode
★★★★★★★★★★ 8.2K · updated 2.8 yr ago
in titlesoft: not updated in a year
8Mininote - Cute note and diary
★★★★★★★★★★ 21K · updated 3 mo ago
in title
9Diamond Glitter Diary
★★★★★★★★★★ 1.3K · updated 6.9 yr ago
in titlesoft: not updated in a year
10Daylio Journal - Mood Tracker
★★★★★★★★★★ 62K · updated 22 days ago
Apple does not publish search volume. Demand is inferred from autocomplete (how few letters it takes before Apple suggests the phrase); difficulty from the rating volume, title targeting and quality of the current top 10. Treat both as estimates for comparing keywords against each other, not as absolute numbers.