Keyword Scout
Is this keyword worth the climb?
Demand
Not in App Store autocomplete, which usually means little search traffic.
Difficulty
Top 10 median: 3K ratings
Opportunity
Demand weighed against difficulty
Verdict for “diving”
Skip it
Hard to rank for and little evidence of demand. Spend the characters elsewhere.
Keyword in title
6/10
of the top results target it directly
Soft targets
6
apps in the top 10 with a weak spot
Avg. rating
4.35
across the top results
Who holds the top 10
1
4
10
Flip Diving
★★★★★★★★★★ 138K · updated 4 mo ago
in title
2Flip & Dive 3D
★★★★★★★★★★ 286K · updated 1 yr ago
soft: not updated in a year
3Flip Master
★★★★★★★★★★ 98K · updated 4 mo ago
Flip Diving Master: Dive game
★★★★★★★★★★ 65 · updated 2.1 yr ago
in titlesoft: under 500 ratings
5Cliff Diving 3D
★★★★★★★★★★ 123 · updated 10.8 yr ago
in titlesoft: under 500 ratings
6Scuba Diving Computer Oceanic+
★★★★★★★★★★ 4.7K · updated 7 days ago
in title
7Diving Simulator 2020
★★★★★★★★★★ 1.4K · updated 6.1 yr ago
in titlesoft: not updated in a year
8Flip Diving 3D Jumping games
★★★★★★★★★★ 22 · updated 8 mo ago
in titlesoft: under 500 ratings
9PADI
★★★★★★★★★★ 46K · updated 28 days ago
DiveChamp2
★★★★★★★★★★ 111 · updated 5.2 yr ago
soft: under 500 ratings
Apple does not publish search volume. Demand is inferred from autocomplete (how few letters it takes before Apple suggests the phrase); difficulty from the rating volume, title targeting and quality of the current top 10. Treat both as estimates for comparing keywords against each other, not as absolute numbers.