Keyword Scout
Is this keyword worth the climb?
Demand
Not in App Store autocomplete, which usually means little search traffic.
Difficulty
Top 10 median: 4 ratings
Opportunity
Demand weighed against difficulty
Verdict for “dressage”
Quiet trail
Easy to rank, but few people search for it. Worth a slot only if it is cheap to add.
Keyword in title
7/10
of the top results target it directly
Soft targets
9
apps in the top 10 with a weak spot
Avg. rating
3.55
across the top results
Who holds the top 10
1
USDF Dressage TestPro
★★★★★★★★★★ 383 · updated 2 days ago
in titlesoft: under 500 ratings
2Learn A Dressage Test Board
★★★★★★★★★★ 5 · updated 8.5 yr ago
in titlesoft: under 500 ratings
3Amelia's Dressage Academy
★★★★★★★★★★ 4 · updated 2.5 yr ago
in titlesoft: under 500 ratings
4Dressage To Go
★★★★★★★★★★ 1 · updated 1.5 yr ago
in titlesoft: under 500 ratings
5Dressage Hero Horse Riding
★★★★★★★★★★ 4 · updated 2.4 yr ago
in titlesoft: under 500 ratings
6Equestrian Hub
★★★★★★★★★★ 1 · updated 6 days ago
soft: under 500 ratings
7Dressage Coach
★★★★★★★★★★ 0 · updated 2.5 yr ago
in titlesoft: under 500 ratings
8TestPro Sampler
★★★★★★★★★★ 5 · updated 4.6 yr ago
soft: under 500 ratings
9BD British Dressage TestPro
★★★★★★★★★★ 0 · updated 3 days ago
in titlesoft: under 500 ratings
10Equilab: Horse Riding Tracker
★★★★★★★★★★ 5.2K · updated yesterday
Apple does not publish search volume. Demand is inferred from autocomplete (how few letters it takes before Apple suggests the phrase); difficulty from the rating volume, title targeting and quality of the current top 10. Treat both as estimates for comparing keywords against each other, not as absolute numbers.