Keyword Scout
Is this keyword worth the climb?
Demand
Not in App Store autocomplete, which usually means little search traffic.
Difficulty
Top 10 median: 2K ratings
Opportunity
Demand weighed against difficulty
Verdict for “latest”
Skip it
Hard to rank for and little evidence of demand. Spend the characters elsewhere.
Keyword in title
6/10
of the top results target it directly
Soft targets
2
apps in the top 10 with a weak spot
Avg. rating
4.57
across the top results
What people type next · from App Store autocomplete
Who holds the top 10
1
3
8
10
Latest Sightings - Wildlife
★★★★★★★★★★ 220 · updated 7 days ago
in titlesoft: under 500 ratings
2WhatsApp Messenger
★★★★★★★★★★ 19M · updated 4 days ago
News18: Latest News & Updates
★★★★★★★★★★ 767 · updated today
in title
4Indian Express Latest News App
★★★★★★★★★★ 2.6K · updated 2 days ago
in title
5Biloxi Sun-Herald: Latest News
★★★★★★★★★★ 1.3K · updated 24 days ago
in title
6Gulf News - Latest UAE News
★★★★★★★★★★ 403 · updated 15 days ago
in titlesoft: under 500 ratings
7Kansas City Star | Local News
★★★★★★★★★★ 6.7K · updated 24 days ago
VnExpress: Vietnam Latest News
★★★★★★★★★★ 4.9K · updated 6 days ago
in title
9ABP LIVE Official App
★★★★★★★★★★ 1K · updated 1 mo ago
Fashion Nova: Trendy Shopping
★★★★★★★★★★ 1.3M · updated 2 days ago
Apple does not publish search volume. Demand is inferred from autocomplete (how few letters it takes before Apple suggests the phrase); difficulty from the rating volume, title targeting and quality of the current top 10. Treat both as estimates for comparing keywords against each other, not as absolute numbers.