Keyword Scout
Is this keyword worth the climb?
Demand
Not in App Store autocomplete, which usually means little search traffic.
Difficulty
Top 10 median: 17K ratings
Opportunity
Demand weighed against difficulty
Verdict for “mood”
Skip it
Hard to rank for and little evidence of demand. Spend the characters elsewhere.
Keyword in title
7/10
of the top results target it directly
Soft targets
4
apps in the top 10 with a weak spot
Avg. rating
4.54
across the top results
Who holds the top 10
1
5
7
mood.camera
★★★★★★★★★★ 532 · updated 12 days ago
in title
2MoodPlayer - Media Player
★★★★★★★★★★ 98 · updated 21 days ago
soft: under 500 ratings
3Daylio Journal - Mood Tracker
★★★★★★★★★★ 62K · updated 22 days ago
in title
4How We Feel
★★★★★★★★★★ 30K · updated today
EMMO: Mood Tracker & Diary
★★★★★★★★★★ 29K · updated 2 days ago
in title
6DailyBean - simplest journal
★★★★★★★★★★ 71K · updated yesterday
Mood - Discover Events
★★★★★★★★★★ 2 · updated 10 days ago
in titlesoft: under 500 ratings
8Moodnotes - Mood Tracker
★★★★★★★★★★ 11K · updated 1.9 yr ago
in titlesoft: not updated in a year
9Mood AI - Daily journal
★★★★★★★★★★ 24K · updated 5 mo ago
in title
10Moo'd
★★★★★★★★★★ 3 · updated 2 mo ago
in titlesoft: under 500 ratings
Apple does not publish search volume. Demand is inferred from autocomplete (how few letters it takes before Apple suggests the phrase); difficulty from the rating volume, title targeting and quality of the current top 10. Treat both as estimates for comparing keywords against each other, not as absolute numbers.