Keyword Scout
Is this keyword worth the climb?
Demand
Not in App Store autocomplete, which usually means little search traffic.
Difficulty
Top 10 median: 24K ratings
Opportunity
Demand weighed against difficulty
Verdict for “motivation”
Skip it
Hard to rank for and little evidence of demand. Spend the characters elsewhere.
Keyword in title
7/10
of the top results target it directly
Soft targets
3
apps in the top 10 with a weak spot
Avg. rating
4.80
across the top results
Who holds the top 10
1
3
6
10
Motivation - Daily quotes
★★★★★★★★★★ 1.1M · updated 2 days ago
in title
2I am - Daily Affirmations
★★★★★★★★★★ 734K · updated 2 days ago
Motivation & Positive Quotes
★★★★★★★★★★ 965 · updated 3.9 yr ago
in titlesoft: not updated in a year
4Badass Motivation
★★★★★★★★★★ 1.4K · updated 1.3 yr ago
in titlesoft: not updated in a year
5Habit Tracker
★★★★★★★★★★ 147K · updated 2 mo ago
Peptalk: Daily Motivation
★★★★★★★★★★ 45K · updated yesterday
in title
7Mindset: Daily Motivation App
★★★★★★★★★★ 2.7K · updated 15 days ago
in title
8Motivate: Daily Motivation
★★★★★★★★★★ 8.3K · updated 27 days ago
in title
9Motivational Quotes Daily+
★★★★★★★★★★ 38K · updated 3 mo ago
Daily Bible Verse & Motivation
★★★★★★★★★★ 11K · updated 1.9 yr ago
in titlesoft: not updated in a year
Apple does not publish search volume. Demand is inferred from autocomplete (how few letters it takes before Apple suggests the phrase); difficulty from the rating volume, title targeting and quality of the current top 10. Treat both as estimates for comparing keywords against each other, not as absolute numbers.