Keyword Scout
Is this keyword worth the climb?
Demand
Apple suggests it after typing just “pdf ” (position 4).
Difficulty
Top 10 median: 19K ratings
Opportunity
Demand weighed against difficulty
Verdict for “pdf editor”
Contested
People search for it, but the leaders are established. Target it in the subtitle and win a longer variant first.
Keyword in title
8/10
of the top results target it directly
Soft targets
1
apps in the top 10 with a weak spot
Avg. rating
4.62
across the top results
What people type next · from App Store autocomplete
Who holds the top 10
1
6
7
PDF Expert: Editor & Reader
★★★★★★★★★★ 216K · updated 7 days ago
in title
2Acrobat Reader: PDF Editor
★★★★★★★★★★ 657K · updated 11 days ago
in title
3PDF Editor ®
★★★★★★★★★★ 29K · updated 2 mo ago
in title
4Free PDF Editor, Converter App
★★★★★★★★★★ 166 · updated yesterday
in titlesoft: under 500 ratings
5pdfFiller: edit PDF documents
★★★★★★★★★★ 8.9K · updated 7 mo ago
Google Docs
★★★★★★★★★★ 3.3M · updated 4 days ago
PDF Gear - PDF Editor & Reader
★★★★★★★★★★ 8.7K · updated 7 days ago
in title
8PDF Editor: Read Scan Convert
★★★★★★★★★★ 7.9K · updated yesterday
in title
9iLovePDF - PDF Editor & Scan
★★★★★★★★★★ 52K · updated 18 days ago
in title
10PDFelement: PDF Editor, Viewer
★★★★★★★★★★ 7.6K · updated 8 days ago
in title
Apple does not publish search volume. Demand is inferred from autocomplete (how few letters it takes before Apple suggests the phrase); difficulty from the rating volume, title targeting and quality of the current top 10. Treat both as estimates for comparing keywords against each other, not as absolute numbers.