Keyword Scout
Is this keyword worth the climb?
Demand
Not in App Store autocomplete, which usually means little search traffic.
Difficulty
Top 10 median: 1.8K ratings
Opportunity
Demand weighed against difficulty
Verdict for “sleep journal”
Quiet trail
Easy to rank, but few people search for it. Worth a slot only if it is cheap to add.
Keyword in title
3/10
of the top results target it directly
Soft targets
5
apps in the top 10 with a weak spot
Avg. rating
4.74
across the top results
Who holds the top 10
1
3
7
8
10
Sleep Diary & Journal: Sopora
★★★★★★★★★★ 2 · updated 5 days ago
in titlesoft: under 500 ratings
2Sleep Reset: CBT for Insomnia
★★★★★★★★★★ 3.5K · updated 13 days ago
Sleep Tracker, CPAP, Insomnia
★★★★★★★★★★ 120 · updated 4 days ago
soft: under 500 ratings
4My Sleep Journal
★★★★★★★★★★ 2 · updated 14 days ago
in titlesoft: under 500 ratings
5Restful Roots: Sleep Journal
★★★★★★★★★★ 2 · updated 4 mo ago
in titlesoft: under 500 ratings
6RISE: Sleep Tracker
★★★★★★★★★★ 71K · updated 4 days ago
Day One: Daily Journal & Diary
★★★★★★★★★★ 118K · updated 5 days ago
Sleep Monitor: Sleep Tracking
★★★★★★★★★★ 53 · updated 1.6 yr ago
soft: under 500 ratings
9SleepWatch - Top Sleep Tracker
★★★★★★★★★★ 328K · updated 2 mo ago
Pillow: Sleep Tracker
★★★★★★★★★★ 96K · updated yesterday
Apple does not publish search volume. Demand is inferred from autocomplete (how few letters it takes before Apple suggests the phrase); difficulty from the rating volume, title targeting and quality of the current top 10. Treat both as estimates for comparing keywords against each other, not as absolute numbers.