Keyword Scout
Is this keyword worth the climb?
Demand
Not in App Store autocomplete, which usually means little search traffic.
Difficulty
Top 10 median: 31K ratings
Opportunity
Demand weighed against difficulty
Verdict for “tax”
Skip it
Hard to rank for and little evidence of demand. Spend the characters elsewhere.
Keyword in title
4/10
of the top results target it directly
Soft targets
1
apps in the top 10 with a weak spot
Avg. rating
4.55
across the top results
Who holds the top 10
1
4
6
7
9
TurboTax: File Your Tax Return
★★★★★★★★★★ 938K · updated 10 days ago
in title
2H&R Block Tax Prep: File Taxes
★★★★★★★★★★ 116K · updated yesterday
in title
3IRS
★★★★★★★★★★ 2K · updated 2 days ago
MyBlock: Tax Docs & Refund
★★★★★★★★★★ 58K · updated 1 mo ago
in title
5TaxSlayer: File your taxes
★★★★★★★★★★ 21K · updated 9 mo ago
TaxDome Client Portal
★★★★★★★★★★ 41K · updated 11 days ago
Keeper: Tax Filing & Expenses
★★★★★★★★★★ 13K · updated 9 days ago
in title
8TaxAct Mobile
★★★★★★★★★★ 1.4K · updated 24 days ago
TaxesToGo
★★★★★★★★★★ 284 · updated 10 days ago
soft: under 500 ratings
10Intuit Credit Karma
★★★★★★★★★★ 7.7M · updated 4 days ago
Apple does not publish search volume. Demand is inferred from autocomplete (how few letters it takes before Apple suggests the phrase); difficulty from the rating volume, title targeting and quality of the current top 10. Treat both as estimates for comparing keywords against each other, not as absolute numbers.