Keyword Scout
Is this keyword worth the climb?
Demand
Not in App Store autocomplete, which usually means little search traffic.
Difficulty
Top 10 median: 11K ratings
Opportunity
Demand weighed against difficulty
Verdict for “tools”
Skip it
Hard to rank for and little evidence of demand. Spend the characters elsewhere.
Keyword in title
7/10
of the top results target it directly
Soft targets
3
apps in the top 10 with a weak spot
Avg. rating
4.73
across the top results
Who holds the top 10
1
9
10
Member Tools
★★★★★★★★★★ 102K · updated 10 days ago
in title
2Harbor Freight Tools
★★★★★★★★★★ 233K · updated 3 days ago
in title
3Matco Tools
★★★★★★★★★★ 5.2K · updated 15 days ago
in title
4Toolbox - Smart Meter Tools
★★★★★★★★★★ 14K · updated 6.8 yr ago
in titlesoft: not updated in a year
5VEVOR Home Improvement Tools
★★★★★★★★★★ 5.8K · updated 3 days ago
in title
6Lee's Tools Catalog Shopping
★★★★★★★★★★ 4 · updated 11.7 yr ago
in titlesoft: under 500 ratings
7Smart Tools - All In One Box
★★★★★★★★★★ 322 · updated 8 mo ago
in titlesoft: under 500 ratings
8Ace Hardware: Home Improvement
★★★★★★★★★★ 406K · updated 4 days ago
Milwaukee® ONE-KEY™
★★★★★★★★★★ 7.7K · updated 10 days ago
The Home Depot
★★★★★★★★★★ 3.5M · updated yesterday
Apple does not publish search volume. Demand is inferred from autocomplete (how few letters it takes before Apple suggests the phrase); difficulty from the rating volume, title targeting and quality of the current top 10. Treat both as estimates for comparing keywords against each other, not as absolute numbers.