Reading the listing…
Pulling metadata, screenshots and recent reviews from the App Store.
Listing audit · 🇺🇸 United States
Arc'teryx - Outdoor Gear Shop
Hike, Run, Snow and Trail Gear · ARC'TERYX Equipment a Division of Amer Sports Canada Inc
Current altitude
0m
87/100High Campsummit 8,849 m
Well optimised. What's left is fine-tuning.
Land the top 3 fixes below and this listing reaches 94/100 · 8,318 m (Summit Ridge).
7,699 mRating
4.83
★★★★★★★★★★
Ratings
3.1K
all time
Last update
4 days ago
v4.19.0
Category
Shopping
Free
Your route up
The 6 fixes worth the most altitude
Ordered by how many points each one adds to the score. Start at the top.
- 1+3
Description: enough substance
Fix20 characters.
Aim for 900+ characters covering features, use cases and proof. It is not indexed on iOS, but it is indexed by Google and it closes undecided visitors.
- 2+3
Description: easy to scan
Fix0 bullet lines, 0 paragraph breaks.
Break the wall of text into short sections with bullets. People skim listings on a phone.
- 3+2
Subtitle: adds new keywords
ImproveRepeats title words: “gear”.
Apple counts a word once across title, subtitle and keyword field. Replace “gear” with words you do not rank for yet.
Keyword map
What Apple indexes, and what it ignores
On iOS, only the title, subtitle and hidden keyword field count for search. The description does not. Words you only mention there are invisible.
Indexedtitle + subtitle
8 unique words. Apple combines them, so “budget” and “planner” also rank for “budget planner”.
Invisibledescription only
The description does not repeat any term that is missing from the title and subtitle.
The description keeps coming back to these, but the title and subtitle skip them. Check each one in Keyword Scout and move the winners into the keyword field.
Where do you rank?
Live position in Apple's search results. Checks are saved in this browser, so the next visit shows what moved.
Positions come from Apple's public search API and can differ by a few places from what a phone shows.
Storefront
10 of 10 screenshot slots used
The first three do most of the selling: they appear directly in search results. Read them as a stranger would, in two seconds.
1 · in search
2 · in search
3 · in search
4
Review radar
Not enough written reviews yet
Apple returned fewer than five written reviews for this store. Try another country, or come back when more arrive.
On the same mountain
How the neighbours score
Apps Apple shows next to this one, run through the same audit.
Full checklist
All 20 checks
Title100⌄
- Uses the 30 characters29/30 characters used.Good
- Carries a keyword, not only a brandKeyword part: “Outdoor Gear Shop”.Good
- No wasted wordsNo filler words.Good
Subtitle86⌄
- Has a subtitle“Hike, Run, Snow and Trail Gear”Good
Ready to rewrite the listing?
Metadata Studio checks character limits, wasted words and keyword coverage as you type.
Audit of the public listing as of today. The hidden 100-character keyword field cannot be read from outside App Store Connect, so it is not scored.
