Reading the listing…
Pulling metadata, screenshots and recent reviews from the App Store.
Reading the listing…
Pulling metadata, screenshots and recent reviews from the App Store.
WFM Team Member App · WFM Online, Inc.
The basics are there. The easy gains are still on the table.
Land the top 3 fixes below and this listing reaches 67/100 · 5,929 m (Camp II).
Ordered by how many points each one adds to the score. Start at the top.
2.76 average.
Conversion drops sharply below 4.5. Ask for a rating with SKStoreReviewController right after a success moment, never on launch.
3/10 iPhone screenshots.
Add 5 more. Each screenshot is a free ad panel: one benefit per panel, caption in large type.
13/30 characters used.
The title is the heaviest ranking field. You have 17 characters unused: add your strongest keyword after the name, e.g. “WFM Innerview: <main keyword>”.
On iOS, only the title, subtitle and hidden keyword field count for search. The description does not. Words you only mention there are invisible.
4 unique words. Apple combines them, so “budget” and “planner” also rank for “budget planner”.
The description does not repeat any term that is missing from the title and subtitle.
The description keeps coming back to these, but the title and subtitle skip them. Check each one in Keyword Scout and move the winners into the keyword field.
Live position in Apple's search results. Checks are saved in this browser, so the next visit shows what moved.
Positions come from Apple's public search API and can differ by a few places from what a phone shows.
The first three do most of the selling: they appear directly in search results. Read them as a stranger would, in two seconds.
Grouped by theme from the most recent written reviews. Run this on a competitor and the complaints become your feature list.
Reads the recent reviews in any language and tells you what to fix, and what a competitor could exploit.
All-time: 34% five-star across 134 ratings.
Apps Apple shows next to this one, run through the same audit.
Metadata Studio checks character limits, wasted words and keyword coverage as you type.
Audit of the public listing as of today. The hidden 100-character keyword field cannot be read from outside App Store Connect, so it is not scored.
1 language.
Each localisation adds a new title, subtitle and 100-character keyword field. Even without translating the app, localise the listing for ES, DE, FR, PT-BR and JA.
Last update 267 days ago.
Apps that ship regularly get re-crawled and keep their ranking. Aim for an update every 4 to 6 weeks, even a small one.
Last 40 written reviews average 2.4★.
Recent written reviews trend negative, and they are the first ones visitors read. Reply to them and fix the top complaint (see Review Radar below).
Three title and subtitle options plus a keyword field, each checked against Apple's character limits.
“Every time I try to see my schedule I’m either logged out for what ever reason or it is flat out not loading up the bugs need to get fixed i world greatly appreciate it”
“***update** Still useless! Still having the same sign in issue Useless! Tried to sign in and its just stuck in an endless loop of asking me for my email credentials”
“Every other button press locks the screen to the point that I need to reset the app. I thought I was behind on an update, but that is apparently not the case.”
“App worked on Tuesday, broken since Wednesday. Tried updating, uninstalling, and reinstalling multiple times since. All I see is a logo-less "You are amazing" loading scr…”
“Would be great if TM discount cards could be retrieved in seconds via Apple pay when paying at a register during a lunch break at WFM. Otherwise the app is so good so far…”
“This new version is really sleek and everything is very accessible. I like the search function for benefits and discount info. Thanks for the upgrade!”
“Just released a new and broken app! Please fix. ***Update*** Initially when I update the app it would not display even after restarting my phone. After a day or so the a…”
“My supervisors at TSQ say that this app is still in BETA and that surprised me at first. In truth, if we looked at everything in life as if it were in that state, improve…”
“Needs an update pretty badly. The ability to add shifts to calendar would be great”
“It’s a great app to check your schedule and for your discount card but I think the app should have a request off feature for people to request off easier and be able to see if they get the day off. Second I think you sho…”
“I like the app… It’s convenient for what I need to do as far as checking schedule and requesting days off… But today I went to check my future schedule and put in a request, and the app won’t open… It says that the curre…”