Reading the listing…
Pulling metadata, screenshots and recent reviews from the App Store.
Listing audit · 🇺🇸 United States
DVPN — Decentralized VPN
Works where others don't · NORSE Labs
Current altitude
0m
75/100High Campsummit 8,849 m
Well optimised. What's left is fine-tuning.
Land the top 3 fixes below and this listing reaches 93/100 · 8,230 m (Summit Ridge).
6,637 mRating
4.63
★★★★★★★★★★
Ratings
16
all time
Last update
17 days ago
v2.3.0
Category
Utilities
Free
Your route up
The 6 fixes worth the most altitude
Ordered by how many points each one adds to the score. Start at the top.
- 1+8
Screenshots: fills the 10 screenshot slots
Fix3/10 iPhone screenshots.
Add 5 more. Each screenshot is a free ad panel: one benefit per panel, caption in large type.
- 2+5
Ratings: enough ratings to be trusted
Fix16 ratings.
Rating volume feeds ranking and trust. Add an in-app prompt at a positive moment; most apps collect 1 to 3 percent of active users this way.
- 3+5
Reach: localised listing
Fix1 language.
Each localisation adds a new title, subtitle and 100-character keyword field. Even without translating the app, localise the listing for ES, DE, FR, PT-BR and JA.
Keyword map
What Apple indexes, and what it ignores
On iOS, only the title, subtitle and hidden keyword field count for search. The description does not. Words you only mention there are invisible.
Indexedtitle + subtitle
6 unique words. Apple combines them, so “budget” and “planner” also rank for “budget planner”.
Invisibledescription only
Storefront
3 of 10 screenshot slots used
The first three do most of the selling: they appear directly in search results. Read them as a stranger would, in two seconds.
1 · in search
2 · in search
3 · in searchEmpty slot
4
4
Empty slot
5
5
Empty slot
6
6
Empty slot
7
7
Empty slot
8
8
Empty slot
9
9
Empty slot10
Review radar
Not enough written reviews yet
Apple returned fewer than five written reviews for this store. Try another country, or come back when more arrive.
On the same mountain
How the neighbours score
Apps Apple shows next to this one, run through the same audit.
Full checklist
All 20 checks
Title100⌄
- Uses the 30 characters24/30 characters used.Good
- Carries a keyword, not only a brandKeyword part: “Decentralized VPN”.Good
- No wasted wordsNo filler words.Good
Subtitle100⌄
- Has a subtitle“Works where others don't”Good
Ready to rewrite the listing?
Metadata Studio checks character limits, wasted words and keyword coverage as you type.
Audit of the public listing as of today. The hidden 100-character keyword field cannot be read from outside App Store Connect, so it is not scored.
