Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Brave Browser & Search Engine
Adblock, Web Privacy, VPN
22/30 characters used.
Uses the 30 characters
29/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone, which is fine at this brand size.
No filler words.
No wasted words
No filler words.
“Secure VPN - Safe Web Browser”
Has a subtitle
“Adblock, Web Privacy, VPN”
29/30 characters used.
Uses the 30 characters
25/30 characters used.
Repeats title words: “browser”.
Adds new keywords
No words repeated from the title.
First paragraph is 28 characters.
Opens with a tight hook
First paragraph is 144 characters.
2,114 characters.
Enough substance
3,982 characters.
9 bullet lines, 28 paragraph breaks.
Easy to scan
3 bullet lines, 18 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
9/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
9 iPad screenshots.
iPad screenshots
8 iPad screenshots.
4.46 average.
Rating of 4.5 or higher
4.78 average.
13,742 ratings.
Enough ratings to be trusted
658,757 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 1 days ago.
Updated recently
Last update 8 days ago.
479 characters of release notes.
Release notes say something
280 characters of release notes.
11 languages.
Localised listing
37 languages.
167 MB.
Reasonable download size
361 MB.