Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Ruler - CM, MM, Inches
测量工具-尺子、距离测量专家22/30 characters used.
Uses the 30 characters
14/30 characters used.
Keyword part: “CM, MM, Inches”.
Carries a keyword, not only a brand
Keyword part: “尺子、距离测量专家”.
No filler words.
No wasted words
No filler words.
“CM, MM, In. Measure Anything.”
Has a subtitle
Could not read the store page.
29/30 characters used.
Uses the 30 characters
Could not read the store page.
No words repeated from the title.
Adds new keywords
Could not read the store page.
First paragraph is 98 characters.
Opens with a tight hook
First paragraph is 45 characters.
749 characters.
Enough substance
1,140 characters.
10 bullet lines, 4 paragraph breaks.
Easy to scan
0 bullet lines, 0 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
3/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
3 iPad screenshots.
iPad screenshots
5 iPad screenshots.
3.49 average.
Rating of 4.5 or higher
4.52 average.
79 ratings.
Enough ratings to be trusted
77 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 0 days ago.
Updated recently
Last update 54 days ago.
Generic notes: “New UI designed for iOS 27.”
Release notes say something
305 characters of release notes.
3 languages.
Localised listing
2 languages.
9 MB.
Reasonable download size
55 MB.