Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
ASUS Router
Unroll.Me - Email CleanupUnroll.Me - Email Cleanup
Clean your inbox & block spam
11/30 characters used.
Uses the 30 characters
25/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Email Cleanup”.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
“Clean your inbox & block spam”
Could not read the store page.
Uses the 30 characters
29/30 characters used.
Could not read the store page.
Adds new keywords
No words repeated from the title.
First paragraph is 242 characters.
Opens with a tight hook
First paragraph is 205 characters.
2,799 characters.
Enough substance
1,679 characters.
88 bullet lines, 20 paragraph breaks.
Easy to scan
7 bullet lines, 4 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
10 iPad screenshots.
iPad screenshots
8 iPad screenshots.
4.55 average.
Rating of 4.5 or higher
4.66 average.
63,403 ratings.
Enough ratings to be trusted
131,813 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 19 days ago.
Updated recently
Last update 8 days ago.
403 characters of release notes.
Release notes say something
Generic notes: “Bug fixes and other improvements to make your experience more enjoyabl…”
25 languages.
Localised listing
1 language.
261 MB.
Reasonable download size
39 MB.