Keyword Scout
Is this keyword worth the climb?
Demand
Apple suggests it after typing just “em” (position 1).
Difficulty
Top 10 median: 1.6M ratings
Opportunity
Demand weighed against difficulty
Verdict for “email”
Steep face
High demand, owned by big apps. Use it in the keyword field and aim at a long-tail variant below.
Keyword in title
6/10
of the top results target it directly
Soft targets
0
apps in the top 10 with a weak spot
Avg. rating
4.67
across the top results
What people type next · from App Store autocomplete
Who holds the top 10
1
3
5
8
9
Gmail - Email by Google
★★★★★★★★★★ 2.4M · updated 4 days ago
in title
2Mail
★★★★★★★★★★ 4.5M · updated 18 days ago
Email - Edison Mail
★★★★★★★★★★ 79K · updated 4 days ago
in title
4Microsoft Outlook
★★★★★★★★★★ 9.3M · updated 3 days ago
Yahoo Mail: Your Email & Inbox
★★★★★★★★★★ 4.8M · updated 7 days ago
in title
6Proton Mail - Encrypted Email
★★★★★★★★★★ 48K · updated 4 days ago
in title
7AOL Mail, News, Weather
★★★★★★★★★★ 707K · updated 7 days ago
Google
★★★★★★★★★★ 5.2M · updated 4 days ago
mail.com - email & cloud
★★★★★★★★★★ 105K · updated 11 days ago
in title
10Temp Mail - Temporary Email
★★★★★★★★★★ 20K · updated 10 mo ago
in title
Apple does not publish search volume. Demand is inferred from autocomplete (how few letters it takes before Apple suggests the phrase); difficulty from the rating volume, title targeting and quality of the current top 10. Treat both as estimates for comparing keywords against each other, not as absolute numbers.