Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
ActiveFit
HMH Well9/30 characters used.
Uses the 30 characters
8/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Health & Fitness”
Has a subtitle
“Medical”
16/30 characters used.
Uses the 30 characters
7/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 245 characters.
Opens with a tight hook
First paragraph is 137 characters.
1,199 characters.
Enough substance
137 characters.
0 bullet lines, 5 paragraph breaks.
Easy to scan
0 bullet lines, 0 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
6 iPad screenshots.
2.51 average.
Rating of 4.5 or higher
2.75 average.
39 ratings.
Enough ratings to be trusted
72 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 1 days ago.
Updated recently
Last update 72 days ago.
Generic notes: “- General improvements”
Release notes say something
Generic notes: “Various bug fixes and improvements.”
2 languages.
Localised listing
1 language.
116 MB.
Reasonable download size
41 MB.