Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Brave Browser & Search Engine
Firefox Focus: Privacy browserBrave Browser & Search Engine
Adblock, Web Privacy, VPN
29/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone, which is fine at this brand size.
Carries a keyword, not only a brand
Keyword part: “Privacy browser”.
No filler words.
No wasted words
No filler words.
“Adblock, Web Privacy, VPN”
Has a subtitle
“Always-on ad blocking”
25/30 characters used.
Uses the 30 characters
21/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 144 characters.
Opens with a tight hook
First paragraph is 264 characters.
3,982 characters.
Enough substance
2,085 characters.
3 bullet lines, 18 paragraph breaks.
Easy to scan
2 bullet lines, 12 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
8 iPad screenshots.
iPad screenshots
7 iPad screenshots.
4.78 average.
Rating of 4.5 or higher
4.65 average.
658,757 ratings.
Enough ratings to be trusted
82,576 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 8 days ago.
Updated recently
Last update 33 days ago.
280 characters of release notes.
Release notes say something
278 characters of release notes.
37 languages.
Localised listing
76 languages.
361 MB.
Reasonable download size
99 MB.