Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Brave Browser & Search Engine
Adblock, Web Privacy, VPN
29/30 characters used.
Uses the 30 characters
20/30 characters used.
Title is the name alone, which is fine at this brand size.
Carries a keyword, not only a brand
Keyword part: “Ad Blocker”.
No filler words.
No wasted words
No filler words.
“Adblock, Web Privacy, VPN”
Has a subtitle
“Better browsing in Safari”
25/30 characters used.
Uses the 30 characters
25/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 144 characters.
Opens with a tight hook
First paragraph is 172 characters.
3,982 characters.
Enough substance
2,572 characters.
3 bullet lines, 18 paragraph breaks.
Easy to scan
3 bullet lines, 20 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
Mentions users, ratings, press or awards.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
8 iPad screenshots.
iPad screenshots
10 iPad screenshots.
4.78 average.
Rating of 4.5 or higher
4.50 average.
658,757 ratings.
Enough ratings to be trusted
12,869 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 8 days ago.
Updated recently
Last update 2 days ago.
280 characters of release notes.
Release notes say something
407 characters of release notes.
37 languages.
Localised listing
9 languages.
361 MB.
Reasonable download size
108 MB.