Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Experiment Z: Zombie Survival
State of Survival: Zombie WarState of Survival: Zombie War
Survive with your strategy!
29/30 characters used.
Uses the 30 characters
29/30 characters used.
Keyword part: “Zombie Survival”.
Carries a keyword, not only a brand
Keyword part: “Zombie War”.
No filler words.
No wasted words
No filler words.
“Online 3D FPS”
Has a subtitle
“Survive with your strategy!”
13/30 characters used.
Uses the 30 characters
27/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 27 characters.
Opens with a tight hook
First paragraph is 116 characters.
583 characters.
Enough substance
3,679 characters.
7 bullet lines, 11 paragraph breaks.
Easy to scan
0 bullet lines, 11 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshot is landscape.
Portrait panels up front
First screenshot is landscape.
5 iPad screenshots.
iPad screenshots
5 iPad screenshots.
3.94 average.
Rating of 4.5 or higher
4.65 average.
5,069 ratings.
Enough ratings to be trusted
381,671 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 3 days ago.
Updated recently
Last update 9 days ago.
Generic notes: “Updated privacy and consent handling.”
Release notes say something
Generic notes: “▼ Anniversary Celebration”
1 language.
Localised listing
20 languages.
231 MB.
Reasonable download size
975 MB.