Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
28/30 characters used.
Uses the 30 characters
28/30 characters used.
Keyword part: “Blur Video Editor”.
Carries a keyword, not only a brand
Keyword part: “Photo & Video Editor”.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
Could not read the store page.
Could not read the store page.
Uses the 30 characters
Could not read the store page.
Could not read the store page.
Adds new keywords
Could not read the store page.
First paragraph is 41 characters.
Opens with a tight hook
First paragraph is 211 characters.
1,783 characters.
Enough substance
2,820 characters.
21 bullet lines, 7 paragraph breaks.
Easy to scan
22 bullet lines, 12 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
7 iPad screenshots.
iPad screenshots
4 iPad screenshots.
4.21 average.
Rating of 4.5 or higher
4.61 average.
2,500 ratings.
Enough ratings to be trusted
1,122,641 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 60 days ago.
Updated recently
Last update 12 days ago.
Generic notes: “Thank you for using our service. - Fixed minor bugs.”
Release notes say something
155 characters of release notes.
9 languages.
Localised listing
20 languages.
49 MB.
Reasonable download size
777 MB.