Two listings, one rope
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Blueprint Portal
Included HealthSection by section
The numbers
Keywords in title + subtitle
Check by check
16/30 characters used.
Uses the 30 characters
15/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Blueprint Portal app”
Has a subtitle
“formerly Grand Rounds”
20/30 characters used.
Uses the 30 characters
21/30 characters used.
Repeats title words: “blueprint”, “portal”.
Adds new keywords
No words repeated from the title.
First paragraph is 121 characters.
Opens with a tight hook
First paragraph is 280 characters.
729 characters.
Enough substance
3,910 characters.
6 bullet lines, 3 paragraph breaks.
Easy to scan
9 bullet lines, 19 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
3 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.72 average.
Rating of 4.5 or higher
4.93 average.
3,447 ratings.
Enough ratings to be trusted
35,322 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 3 days ago.
Updated recently
Last update 4 days ago.
Generic notes: “Bug fixes and improvements.”
Release notes say something
196 characters of release notes.
1 language.
Localised listing
1 language.
53 MB.
Reasonable download size
295 MB.