Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
20/30 characters used.
Uses the 30 characters
17/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
Contains filler: “app”.
No wasted words
Contains filler: “app”.
“Meet Your Perfect Match”
Has a subtitle
“Meet and Date Chill People”
23/30 characters used.
Uses the 30 characters
26/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 77 characters.
Opens with a tight hook
First paragraph is 72 characters.
3,971 characters.
Enough substance
1,793 characters.
7 bullet lines, 14 paragraph breaks.
Easy to scan
1 bullet lines, 15 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.48 average.
Rating of 4.5 or higher
4.53 average.
1,389 ratings.
Enough ratings to be trusted
180 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 50 days ago.
Updated recently
Last update 8 days ago.
Generic notes: “Bug fixes and performance improvements to enhance stability.”
Release notes say something
Generic notes: “bugs fixed”
16 languages.
Localised listing
12 languages.
140 MB.
Reasonable download size
158 MB.