Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
6/30 characters used.
Uses the 30 characters
28/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Zombie War”.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
“Overrun tower defense”
Could not read the store page.
Uses the 30 characters
21/30 characters used.
Could not read the store page.
Adds new keywords
No words repeated from the title.
First paragraph is 183 characters.
Opens with a tight hook
First paragraph is 94 characters.
1,534 characters.
Enough substance
1,208 characters.
3 bullet lines, 9 paragraph breaks.
Easy to scan
7 bullet lines, 6 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshot is landscape.
Portrait panels up front
First screenshot is landscape.
5 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.28 average.
Rating of 4.5 or higher
4.70 average.
1,110 ratings.
Enough ratings to be trusted
1,555 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 627 days ago.
Updated recently
Last update 52 days ago.
260 characters of release notes.
Release notes say something
Generic notes: “- bug fixes”
9 languages.
Localised listing
1 language.
48 MB.
Reasonable download size
119 MB.