Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
South Western Railway
Southern RailwaySouth Western Railway
Train tickets & travel updates
21/30 characters used.
Uses the 30 characters
16/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Train tickets & travel updates”
Has a subtitle
“UK train times & tickets”
30/30 characters used.
Uses the 30 characters
24/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 167 characters.
Opens with a tight hook
First paragraph is 211 characters.
1,568 characters.
Enough substance
1,048 characters.
18 bullet lines, 13 paragraph breaks.
Easy to scan
0 bullet lines, 7 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
10 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.65 average.
Rating of 4.5 or higher
4.89 average.
1,266 ratings.
Enough ratings to be trusted
47 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 8 days ago.
Updated recently
Last update 11 days ago.
60 characters of release notes.
Release notes say something
Generic notes: “App enhancements and performance updates.”
1 language.
Localised listing
1 language.
133 MB.
Reasonable download size
82 MB.