Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Plann: Preview for Instagram
Feed Preview for InstagramPlann: Preview for Instagram
Post Scheduler & Analytics
28/30 characters used.
Uses the 30 characters
26/30 characters used.
Keyword part: “Preview for Instagram”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Post Scheduler & Analytics”
Has a subtitle
Could not read the store page.
26/30 characters used.
Uses the 30 characters
Could not read the store page.
No words repeated from the title.
Adds new keywords
Could not read the store page.
First paragraph is 126 characters.
Opens with a tight hook
First paragraph is 203 characters.
3,711 characters.
Enough substance
1,974 characters.
26 bullet lines, 21 paragraph breaks.
Easy to scan
14 bullet lines, 7 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
Mentions users, ratings, press or awards.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
10 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.66 average.
Rating of 4.5 or higher
4.43 average.
15,811 ratings.
Enough ratings to be trusted
258 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 157 days ago.
Updated recently
Last update 269 days ago.
849 characters of release notes.
Release notes say something
248 characters of release notes.
2 languages.
Localised listing
14 languages.
256 MB.
Reasonable download size
78 MB.